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苹果电脑新探博客园

苹果电脑乔布斯2005年于斯坦福毕业典礼的演讲稿

 

I am honored to be with you today at your commencement from one of the
finest universities in the world. Truth be told, I never graduated from
college. This is the closest I’ve ever gotten to a college graduation.
Today I want to tell you three stories from my life. That’s it. No big
deal, Just three stories.

The first story is about connecting the dots.  

   I dropped out of Reed College after the first 6 months, but then
stayed around as a drop-in for another 18 months or so before I really
quit. So why did I drop out?

   It started before I was born. My biological mother was a young,
unwed college graduate student, and she decided to put me up for
adoption. She felt very strongly that I should be adopted by college
graduates, so everything was all set for me to be adopted at birth by a
lawyer and his wife. Except that when I popped out they decided at the
last minute that they really wanted a girl. So my parents, who were on a
waiting list, got a call in the middle of the night asking: “We got an
unexpected baby boy; do you want him?” They said: “Of course.” My
biological mother  found out later that my mother had never graduated
from college and that my father had never graduated from high school.
She refused to sign the final adoption papers. She only relented a few
months later when my parents promised that I would go to college. This
was the start in my life.

  And 17 years later I did go to college. But I naively chose a
college that was almost as expensive as Stanford, and all of my
working-class parents’ savings were being spent on my college tuition.
After six months, I couldn’t see the value in it. I had no idea what I
wanted to do with my life and no idea how college was going to help me
figure it out. And here I was spending all of the money my parents had
saved their entire life. So I decided to drop out and trust that it
would all work out OK. It was pretty scary at the time, but looking back
it was one of the best decisions I ever made. The minute I dropped out I
could stop taking the required classes that didn’t interest me, and
begin dropping in on the ones that looked for more interesting.

   It wasn’t all romantic. I didn’t have a dorm room, so I slept on
the floor in friends’ rooms, I returned coke bottles for the 5 cent;
deposits to buy food with, and I would walk the 7 miles across town
every Sunday night to get one good meal a week at the Hare Krishna
temple. I loved it. And much of what I stumbled into by following my
curiosity and intuition turned out to be priceless later on. Let me give
you one example:

  Reed College at that time offered perhaps the best calligraphy
instruction in the country. Throughout the campus every poster, every
label on every drawer, was beautifully hand calligraphy. Because I had
dropped out and didn’t have to take the normal classes, I decided to
take a calligraphy class to learn how to do this. I learned about serif
and san serif typefaces, about varying the amount of space between
different letter combinations, about what makes great typography great.
It was beautiful, historical, artistically subtle in a way that science
can’t capture, and I found it fascinating.

  None of this had even a hope of any practical application in my
life. But ten years later, when we were designing the first Macintosh
computer, it all came back to me. And we designed it all into the Mac.
It was the first computer with beautiful typography. If I had never
dropped in on that single course in college, the Mac would have never
had multiple typefaces or proportionally spaced fonts. And since Windows
just copied the Mac, it’s likely that no personal computer would have
them. If I had never dropped out, I would have never dropped in on this
calligraphy class, and personal computers might not have the wonderful
typography that they do. Of course it was impossible to connect the dots
looking forward when I was in college. But it was very, very clear
looking backwards ten years later. Again, you can’t connect the dots
looking forward; you can only connect them looking backwards. So you
have to trust that the dots will somehow connect in your future. You
have to trust  something — your gut, destiny, life, karma, whatever.
Because believing that the dots will connect down the road will give you
the confidence to follow your heart, even when it leads you off the
well-worn path and that will make all the difference .

**My second story is about love and loss.  

**   I was lucky — I found what I loved to do early in life. Woz and I
started Apple in my parents garage when I was 20. We worked hard, and in
10 years Apple had grown from just the two of us in a garage into a $2
billion company with over 4000 employees. We had just released our
finest creation — the Macintosh — a year earlier, and I had just turned

  1. And then I got fired. How can you get fired from a company you
    started? Well, as Apple grew we hired someone who I thought was very
    talented to run the company with me, and for the first year or so things
    went well. But then our visions of the future began to diverge and
    eventually we had a falling out. When we did, our Board of Directors
    sided with him. So at 30 I was out. And very publicly out. What had been
    the focus of my entire adult life was gone, and it was devastating.

  I really didn’t know what to do for a few months. I felt that I had
let the previous generation of entrepreneurs down – that I had dropped
the baton as it was being passed to me. I met with David Packard and Bob
Noyce and tried to apologize for screwing up so badly. I was a very
public failure, and I even thought about running away from the valley.
But something slowly began to dawn on me — I still loved what I did. The
turn of events at Apple had not changed that one bit. I had been
rejected, but I was still in love. And so I decided to start over.

   I didn’t see it then, but it turned out that getting fired from
Apple was the best thing that could have ever happened to me. The
heaviness of being successful was replaced by the lightness of being a
beginner again, less sure about everything. It freed me to enter one of
the most creative periods of my life.

  During the next five years, I started a company named NeXT, another
company named Pixar, and fell in love with an amazing woman who would
become my wife. Pixar went on to create the world’s first computer
animated feature film, Toy Story, and is now the most successful
animation studio in the world. In a remarkable turn of events, Apple
bought NeXT, I returned to Apple, and the technology we developed at
NeXT is at the heart of Apple’s current renaissance. And Laurene and I
have a wonderful family together.

  I’m pretty sure none of this would have happened if I hadn’t been
fired from Apple. It was an awful tasting medicine, but I guess the
patient needed it.

  Sometimes life hits you in the head with a brick. Don’t lose faith.
I convinced that the only thing that kept me going was that I loved what
I did. You’ve got to find what you love. And that is as true for your
work as it is for your lovers. Your work is going to fill a large part
of your life, and the only way to be truly satisfied is to do what you
believe is great work. And the only way to do great work is to love what
you do. If you haven’t found it yet, keep looking. Don’t settle. As with
all matters of the heart, you’ll know when you find it. And, like any
great relationship, it just gets better and better as the years roll on.
So keep looking. Don’t settle.

My third story is about death.
   

When I was 17, I read a quote that went something like: “If you live
each day as if it was your last, someday you’ll most certainly be
right.” It made an impression on me, and since then, for the past 33
years, I have looked in the mirror every morning and asked myself: “If
today were the last day of my life, would I want to do what I am about
to do today?” And whenever the answer has been “No” for too many days in
a row, I know I need to change something.

  Remembering that I’ll be dead soon is the most important tool I’ve
ever encountered to help me make the big choices in life. Because almost
everything — all external expectations, all pride, all fear of
embarrassment or failure – these things just fall away in the face of
death, leaving only what is truly important. Remembering that you are
going to die is the best way I know to avoid the trap of thinking you
have something to lose. You are already naked. There is no reason not to
follow your heart.

  About a year ago I was diagnosed with cancer. I had a scan at 7:30
in the morning, and it clearly showed a tumor on my pancreas. I didn’t
even know what a pancreas was. The doctors told me this was almost
certainly a type of cancer that is incurable, and that I should expect
to live no longer than three to six months. My doctor advised me to go
home and get my affairs in order, which is doctor’s code for prepare to
die. It means to try to tell your kids everything you thought you’d have
the next 10 years to tell them in just a few months. It means to make
sure everything is buttoned up so that it will be as easy as possible
for your family. It means to say your goodbyes.

  I lived with that diagnosis all day. Later that evening I had a
biopsy, where they stuck an endoscope down my throat, through my stomach
and into my intestines, put a needle into my pancreas and got a few
cells from the tumor. I was sedated, but my wife, who was there, told me
that when they viewed the cells under a microscope the doctors started
crying because it turned out to be a very rare form of pancreatic cancer
that is curable with surgery. I had the surgery and I’m fine now.

  This was the closest I’ve been to facing death, and I hope it’s the
closest I get for a few more decades. Having lived through it, I can now
say this to you with a bit more certainty than when death was a useful
but purely intellectual concept:

  No one wants to die. Even people who want to go to heaven don’t want
to die to get there. And yet death is the destination we all share. No
one has ever escaped it. And that is as it should be, because Death is
very likely the single best invention of Life. It is Life’s change
agent. It clears out the old to make way for the new. Right now the new
is you, but someday not too long from now, you will gradually become the
old and be cleared away. Sorry to be so dramatic, but it is quite true.

   Your time is limited, so don’t waste it living someone else’s life.
Don’t be trapped by dogma — which is living with the results of other
people’s thinking. Don’t let the noise of others’ opinions drown out
your own inner voice, and most important, have the courage to follow
your heart and intuition. They somehow already know what you truly want
to become. Everything else is secondary.

  When I was young, there was an amazing publication called The Whole
Earth Catalog, which was one of the bibles of my generation. It was
created by a fellow named Stewart Brand not far from here in Menlo Park,
and he brought it to life with his poetic touch. This was in the late
1960’s, before personal computers and desktop publishing, so it was all
made with typewriters, scissors, and Polaroid cameras. It was sort of
like Google in paperback form, 35 years before Google came along: it was
idealistic, and overflowing with neat tools and great notions.

  Stewart and his team put out several issues of The Whole Earth
Catalog, and then when it had run its course, they put out a final
issue. It was the mid-1970s, and I was your age. On the back cover of
their final issue was a photograph of an early morning country road, the
kind you might find yourself hitchhiking on if you were so adventurous.
Beneath it were the words: “Stay Hungry. Stay Foolish.” It was their
farewell message as they signed off. Stay Hungry. Stay Foolish. And I
have always wished that for myself. And now, as you graduate to begin
anew, I wish that for you.

  Stay Hungry. Stay Foolish.
  Thank you all very much

 

 

  斯坦福是世界上太好的大学有,今天亦可到场各位的毕业典礼,我感到荣耀。(尖叫声)我从来没从高校毕业,说句实话,此时到底自己离大学毕业最近底巡。(笑声)今天,我怀念告诉你们自己生命受到之老三只故事,并非什么了不可的大事件,只是三个小故事而已。

首先单故事 关于串由生命受到之点点滴滴

  退学是自个儿顿时一世所做出的最好然的控制有。我当里德大学待了6个月就是退学了,但然后依当旁听生混了18独月后才最后离开。我何以而退学呢?

故事如从我生前起说打。我之妈妈是相同名叫年轻的未婚妈妈,当时它们或同所大学的在读研究生,于是决定拿自身送给其
他人收养。她坚持自己该让同对念了高校之夫妇收养,所以当自出生的时节,她曾经也我被一个律师与他的太太收养做好了具有的备选。但每当终极一刻,这对准夫妻改
了主心骨,决定收养一个女孩。候选名单上的另外一针对性夫妻,也便是本人之留下爹娘,在同等龙午夜吸纳了通话:“
有一个不请自来的男婴,你们想收养吗?” 他们对:“ 当然想。”
事后,我的慈母才察觉自己之干妈根本就是没有起大学毕业,而己的养父甚至并高中都没毕业,所以它拒绝签字最后的收养文件,直到几只月后,我的留下爹娘管教会拿自送及高校,她的千姿百态才具备扭转。

17
年以后,我真的上了大学。但坐年幼无知,我选了同样所暨斯坦福同样贵之高等学校,(笑声)我之爹娘还是无产阶级,他们倾其所有资助我之课业。在6只月之后,
我发现自己完全不亮这样念下去究竟发生啊用。当时,我的人生漫无对象,也非亮堂大学对自己能起至什么帮助,为了上,还花就了上下毕生的积蓄,所以自己主宰退学。我相信车至山前必有路。当时发是决定的时刻死害怕,但现改过去看,这是我立一世所做出的顶正确的决定有。(笑声)从自我退学那一刻自,我就又
也不用失去达到那些自不要兴趣之必修课了,我起旁听那些看来比好玩的课。

立刻起工作做起来一点都无浪漫。因为无好之宿舍,我不得不睡在爱人间的地板
上;可乐瓶的押金是5
划分钱,我将瓶子还回来好用押金买吃的;在每个星期天的夜,我还见面步行7英里穿越市区,到HareKrishna教堂吃同刹车大餐,我欢喜那儿的食物。我同随
好奇心与直觉所做的作业,事后验证大多数且是太珍贵的更。我推一个例子:那个时刻,里德大学提供了全美国极好的书法教育。整个校园的各一样摆海报,每一个抽屉上的价签,都是精美的手写体。由于已经退学,不用还失去上那些健康的课,于是自己选择了一个书法班,想学怎么形容有一手漂亮字。在是班上,我上学了各种字体,如何转移不同字组合中的配间距,以及哪做出可以的版式。那是一模一样种植对永远无法捕捉的满美感、历史感和艺术感的神妙,我意识这不过有意思了。

  当时,我绝望没悟出这些知识会在自家的生命受到产生啊实际利用价值;但是10
年之后,当我们筹首先慢慢悠悠Macintosh
电脑的早晚,这些东西全派上了用处。我把它整个计划上了Mac
,这是首先台好排除有好看版式的微处理器。如果及时自己大学里从未另外听立即门科目以来,Mac
就无见面提供各种字体和齐间距字体。自从Windows系统抄袭了Mac以后,(鼓掌大笑)所有的个体电脑都起矣这些事物。如果本身没有退学,我哪怕未会见错过书法班旁听,而今日之私电脑大概也即非会见生出彩的版式功能。当然我当念大
学的当场,不容许有先见之明,把那些生命遭受之点点滴滴都拧起来;但10年后再度回头看,生命之轨迹变得慌明白。

还强调平等浅,你免可能充满预见地用生的鲜串联起来;只有在您回头看之时节,你才见面意识这些点点滴滴之间的沟通。所以,你要是坚信,你现在所经历的拿当您未来底生中串联起。你只能信赖某些事物,你的直觉、命运、生活、因缘际会……。
正是这种迷信让自身无见面去希望,它深受我之人生变得特。

老二只故事 关于善跟失去

   我是万幸的,在常青的当儿就明白了祥和爱做啊。在自己20
寒暑的时,就和沃兹在自身父母之车库里创建了苹果计算机公司。我们勤奋工作,只所以了10
年的时空,苹果电脑就从车库里的星星只小伙子扩展成拥有4000
誉为职工,价值上20
亿美元的店铺。而在此之前的同年,我们正生产了我们绝好之产品Macintosh
电脑,当时自家正要过而立之年。然后,我就为炒了鱿鱼。一个人口怎么可以给他所创造的庄辞退也?(笑声)这么说吧,随着苹果的成材,我们恳请了一个本觉得生能够干的武器和自己伙管制这家铺子,在峰如出一辙年左右,他提到得还对,但后来,我们针对公司未来之前景出现了分歧,于是我们之间出现了抵触。由于公司的董事会站在外
那一派,所以于自我30
年份的时候,就深受蹬来了店。我失去了直贯穿于自任何成年生活之主体,打击是毁灭性的。

每当头几乎独月,我真不知道要做来什么。我以为自己让企业界的先辈们失望了,我失去了招至本人时的指挥棒。我遇到了戴维.
帕卡德(普惠的创办人之一)和鲍勃.
诺伊斯(英特尔的创办人之一),我朝她们道歉,因为我管业务作砸了。我成为了热门的失败者,我还想了逃离硅谷。但曙光渐渐出现,我还是好我开了之事
情。在苹果电脑发生的尽丝毫无变动自身,一个比特都没有。虽然为抛了,但自之热心肠不改。我操再开始。

自及时从未扣留下,但事实证明,我吃苹果开掉是自我立一世所涉了的不过深的事务。成功之浴血被凤凰涅槃之轻盈所代替,每起工作都不再那么确定,我以自由之躯进入了自己全方位生命中最有创意的一时。

   以搭下去的5 年里,我创建了平等下名叫NeXT 的柜,接着是一模一样家名为Pixar
的公司,并且结识了新兴改成我家里的窈窕女郎。Pixar
制作了社会风气上首先管辖都电脑动画电影《玩具总动员》,现在这家铺子是世界上最成功的卡通片制作公司之一。(掌声)后来经历一样多级之风波,苹果打下了NeXT
,于是自己以回到了苹果,我们以NeXT
研发出之技术成为促进苹果复兴的基本动力。我同劳伦斯也有着了甜蜜的门。

自己那个自然,如果没叫苹果煎掉,这一切还无容许当自己身上有。

 
 生活有时候就比如相同片板砖拍向您的脑瓜儿,但并非丧失信心。热爱自己所行的办事,是直接支撑自己不断前进的无比理由。你得找来您的不过爱,对工作这么,对朋友也是这样。工作以占用你命受到一定可怜之一律片,从事你看拥有不凡意义之干活,方会被您带真正的满足感。而从事同样份伟大工作之惟一方法,就是错过爱这卖工作。如果您到本尚没有找到这样同样份工作,那么就持续搜寻。不要安于现状,当全体了受心灵的当儿,你就是会见清楚何时能找到。如同其他高大的妖艳关系一致,伟大之办事就见面当日的酝酿中更是摆更加红。所以,在公终于有收获之前,不要停你追寻的步履。不要停止。

老三独故事 关于去世

每当17 年之时段,我读了一样词格言,好像是:“
如果您拿各一样上还不失为你命里的末梢一龙,你用于某某平等天发现本一切都以控制之中。”(笑声)这词话从自家读到之日起,就对准己出了深的影响。在过去之33
年里,我每天早晨都对准在镜子问自己:“
如果今天凡本身身中之末日,我还乐于举行自己今天当然应该举行的事务吗?”
当一连众多天答案都否认的上,我便亮做出改变之下到了。

唤醒自己履以下葬是本人当面临人生被的重要抉择时,最为关键之家伙。因为有的工作——外界的盼望、所有的尊荣、对尴尬以及挫折的畏惧——在当死亡之时段,都将刺激消云散,只留真正重要的东西。在我所知晓的各种方法吃,提醒自己将要寿终正寝是避掉入畏惧失去这陷阱的极度好点子。人赤条条地来,赤条条地挪,没有理由不听起君心中之呼唤。

大概一年前,我叫确诊有癌症。在朝7 :30
我做了一个检查,扫描结果清楚地展示自己之胰脏出现了一个瘤。我当下甚至无知晓胰脏究竟是什么。医生告诉自己,几乎可以确定这是千篇一律种不治之症,顶多还会生存3
至6个月。大夫建议我回家,把诸事安排妥当,这是先生对临终患者的正式用语。这表示你得把您之后10
年要对准君的子女说的语用几只月之年月说了;这意味你得拿整都安排妥当,尽可能减少你的眷属在你身后的负担;这代表向众人告别的时空到了。

 我整天都惦记着诊断结果。那天夜里召开了一个切片检查,医生把一个外窥镜从本人的喉管伸进去,穿过我之胃进入肠道,将探针伸进胰脏,从瘤及取出了几乎独细胞。我自了镇静剂,但自我之夫人立即参加,她后来晓我说,当先生等从显微镜下考察了细胞组织之后,都叫喊了起,因为那是颇少见的,可以透过手术治疗的胰脏癌。我奉了手术,现在曾好了。

立马是本身太接近死亡的如出一辙糟糕,我愿意于随之的几十年里,都不用发生较就无异次等更类似死亡之阅历。在经历了这次和死神擦肩而过的涉后,死亡对自家来说只有是一样起有
效的判断工具,并且就是一个纯的悟性概念,我能重新得地告知你们以下事实:没人怀念充分;即使想去极乐世界之总人口,也是想会生存在进。(笑声)死亡是咱每个
人的人生终点站,没人会成例外。生命即使是这样,因为死亡很可能是人命太好的造物,它是生更迭的介绍人,送活动耄耋老者,给新生代让路。现在你们要新生代,但不久底未来你们吗拿逐年老去,被送出人生之戏台。很对不起说得这样有戏剧性,但生命就是是这么。

你们的时空少于,所以不要拿时间浪费在人家的生活里。不要给平整约束,否则你不怕生活于旁人考虑的结果里。不要被人家之观所发之噪声淹没你内心的声音。最为重大之是,要来论从您的心灵和直觉的胆略,它们可能早已领略你其实想成为一个哪的丁。
其他东西都是从的。

当本人年轻的时刻,有相同按部就班很强的杂志叫《全球目录》(The Whole Earth
Catalog),它深受我们那一代人真是圣经。这按照笔记的创办人是一个为斯图尔特.
布兰德的火器,他停在Menlo
Park,距离这不远。他管这按照杂志办得满诗意。那是在60
年代后期,个人电脑、桌面发排系统还未曾出现,所以出版工具只有打字机、剪刀及宝丽来相机。这本笔记有点像印在张上之Google
,但那是当Google 出现的35
年前;它满载了美好色彩,内容都是几生好用的工具与气势磅礴的见识。

斯图尔特和外的团队做了几乎想《全球目录》,快无疾而终的上,他们出版了最后一可望。那是以70
年代中,我立处于你们现在的年龄。在结尾一盼望的封底有雷同摆清晨农村公路的照,如果您欣赏多车冒险旅行的话,经常会面遇上的那种略带程。在像底下来一致排除字:物有所不足,智有所不明(Stay
Hungry ,Stay Foolish.
求知若饥,虚心若愚)这是她们停刊的告别留言。物有所不足,智有所不明——
我老是为这个自省。现在,在你们毕业开始新在的时候,我拿当下句话送给你们。

 求知苹果电脑若饥,虚心若愚
 非常谢谢大家。

 

参考:

http://news.koolearn.com/t_0_11167_0_478099.html

http://www.0579baby.com/blog/2011/10/rip-steve-jobs-stay-hungry-stay-foolish/

乔布斯在斯坦福大学的演讲稿

Steve
Jobs在2005年本着Stanford毕业生的发言(英文字幕)http://v.youku.com/v_show/id_XMTYwMzIzOTQ4.html

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